The reopening of Iberostar Origin Laguna Azul in Varadero is another milestone in Iberostar’s activity recovery process in Cuba
The hotel’s reopening will provide the health and safety guarantees the chain has put in place through its How We Care programme, focused on providing clients and employees with a safe and healthy environment during these unprecedented times
The Iberostar Group has become an international benchmark by promoting a responsible tourism business model focused on caring for people and the environment
This Sunday, Iberostar Hotels & Resorts welcomed the first guests to Iberostar Origin Laguna Azul, coinciding with the arrival of the first direct flight between Moscow and Varadero after several months without flights between the destinations. The hotel chain is celebrating this reopening as another milestone in its activity recovery process in Cuba. The return to normality is a gradual process, and the company currently has five hotels up and running again in Havana, Varadero and Cayo Guillermo. More specifically, in Varadero, Iberostar has reopened another two hotels: Iberostar Selection Varadero and Iberostar Origin Taínos.
This beautiful 5-star hotel designed especially for families is located in a vast tropical garden on the Hicacos peninsula and overlooks Varadero Beach, which was voted one of the top 25 beaches in the world by Travel Choice (TripAdvisor). The establishment also boasts a spa complete with a hydrotherapy area, themed restaurants, six outdoor pools, and an extensive entertainment programme for adults and children alike.
Since resuming operations, the hotel chain has assessed the implementation of the How We Care programme in its hotels very positively. The same goes for the over 300 safety measures it has rolled out in its hotels with the support of a Medical Advisory Board, which are also in line with the circularity policies it fosters through its pioneering Wave of Change movement. Iberostar has identified quality as its differentiating factor, with safety being key to the guest experience, along with responsibility through its commitment to caring for people and the environment. Iberostar operates to the highest quality standards and is continuing to strengthen and enrich its procedures and protocols with a holistic view, scientific rigour, and without taking a step backwards in caring for the environment.
Furthermore, in line with the Iberostar Group’s effort to ensure a worry-free experience, guests who wish to take an antigen test or a COVID-19 PCR test (low cost) can ask the hotel’s team for information about the process and cost, and request an appointment for the test. In many cases, the test can be carried out in the hotel itself by specialised staff, and in some cases in nearby accredited centres.
In the event of a positive test, Iberostar guarantees to take care of its guests through free support services included in all bookings. These include an extended stay without any additional cost in isolated rooms, including all the necessary care and services, such as entertainment and contact-free room service, among others. Iberostar continues to reinforce its commitment to protecting the well-being of its guests, employees, and partners by offering worry-free holidays.
